Luciana Costa Giannello


Trend is a byword for aesthetic innovation, contemporary taste and vanguard spirit. It also calls for experimental research, going beyond limits, and using non-conventional materials. It requires keeping up with the times.

Tradition evokes the past, the legacy of knowledge and mastery gathered by humanity through the centuries. In applied arts, the concept of tradition relates to technical experience and the quality of work,  assured by age-old practices that have survived to the present day.

Trend & Tradition aims to bring together these two spirits, the new and the old, the original and the traditional. The new generations of craft artists are the leaders of a new age. They combine talent, expertise and inventive style.

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The art in crafts